Built for Webflow - CMS & Ecommerce - No code required

Add schema markup to show prices, stars & stock in Google

Auto-generate, validate, and maintain JSON-LD for every page and CMS collection item - products, articles, FAQs - so Google and AI search show your Webflow site with ratings, prices, and stock right in the results.

  • Live in minutes. No code, no custom embeds to maintain.
  • Covers static pages and Webflow CMS collections automatically.
  • 14-day money-back guarantee. We mean it.
Ready to go? Connect your site
Connect your Webflow site in a guided, no-code setup
secure setup · no Designer changes
AMKR
Loved by Webflow teams · ★★★★★ 4.9/5
Google search results
yoursite.com › products › aura-pro-headphones
Aura Pro Wireless Headphones - ANC
★★★★★ 4.9 · 1,284 reviews · $249.00 · In stock
Studio-grade 40mm drivers with adaptive ANC and 40-hour battery life…
competitor-site.com › audio › headphones
Wireless Headphones Collection
Browse our range of wireless headphones. Fast shipping available on…
+30% CTR with schema ✓ no schema ✕
"@type": "Product",
"aggregateRating": "4.9",
"validated": true ✓
Common Schema Errors

The schema mistakes

Webflow schema isn't fully automated - you add it by hand, and what you paste leaves gaps, goes stale, or duplicates. We detect and fix all of them automatically across your pages and CMS collections.

How Schema Lifts Your Site

How schema lifts you in Google & AI

Real wins for real Webflow sites - from rich results to ChatGPT recommendations to Google Lens discoverability.

A
Aura Pro Headphones Rich result
★★★★★ 4.9 · $249.00 · In stock
#1
T
Organic Cotton Tee Rich result
★★★★★ 4.8 · $32.00 · Free shipping
#2
Rich-result eligible pages94%
01 · RICH RESULTS

Get pages into Google rich results

Show ratings, sale price, stock, and FAQ answers right in Google - turning blue links into results buyers and readers actually click. Webflow Ecommerce products are eligible for organic Google Shopping placements too.

  • Star ratings + review counts on every product page
  • Sale price strikethrough & "Only X left" urgency
  • Eligibility for free Google Shopping listings
02 · POSITION ZERO

Win the featured snippet above #1

Schema unlocks the featured snippet - the answer box above the #1 organic result. Google pulls answers from your FAQ, HowTo, and Article schema, putting your Webflow content front-and-center for the "how to," "what is," and "best of" searches people run before buying.

  • Win the featured snippet for content & product queries
  • Appear above the #1 organic result
  • Earn People Also Ask & "Things to know" spots
Featured snippet
How long is shipping? 1-2 business days, free over $50. Returns accepted within 30 days.
Pulled from your FAQ schema
ChatGPT shopping
For studio-grade ANC under $250, the Aura Pro stands out - 40-hour battery, adaptive noise cancelling, 4.9★ from 1,284 reviews.
Cited from your structured data
03 · AI SHOPPING

Get recommended by ChatGPT & Gemini

AI assistants now answer "where should I buy this?" and "what's the best option?" - and they pull from structured data. Without proper schema, your Webflow site is invisible to a fast-growing slice of high-intent visitors.

  • Surface in ChatGPT & Gemini answers
  • Get cited in Google AI Overviews
  • Win share in AI search channels early
04 · BRAND ENTITY

Become a recognized brand to Google

Structured Organization + Product data links every page back to your brand entity. Google starts treating you as a known business - eligible for branded knowledge panels, Popular Products carousels, and Google Lens visual matches.

  • Eligibility for branded knowledge panels
  • Featured in Google's Popular Products carousel
  • Discoverable via Google Lens visual search
A
Aura · Brand Knowledge panel
Recognized business · entity linked
Organization schema
✓ validated & linked
How It Works

How JSON Schema App works

Easily add, manage, and update structured data across your Webflow site without writing JSON-LD or editing custom code.

Sign up & connect
Scan pages & CMS
Generate JSON-LD
Auto-sync
1
Sign up and connect your Webflow site
Create an account, select Webflow, and connect through a secure, guided setup. No code, no Designer changes, and your site keeps running as-is.
2
Automated content scanning
The app scans your pages and CMS collections to identify products, articles, FAQs, services, and business info automatically.
3
Smart schema generation
Accurate JSON-LD is generated for every page and CMS item - products, articles, pricing, breadcrumbs, and more.
4
Always in sync
When CMS content, pricing, or details change, your structured data updates automatically to keep rich results accurate.
Audit & Validate

Know your schema works

Bad schema is worse than no schema - Google ignores invalid markup and flags warnings in Search Console. The built-in validator checks every page, CMS item, and collection before it goes live.

1
Full-site audit
Deep-scan every page, CMS item, and collection.
2
Real-time validation
Checked against Schema.org & Google guidelines.
3
Auto-fix on changes
Restocks, deletions, price & content edits - corrected.
4
One-click test
Validate any page before search engines index it.
schema-audit · yoursite.comlive
auditing site… 240 pages · 6 CMS collections
✓ 178 pages – valid Product / Article schema
✕ 41 items – missing GTIN / author
✕ 21 items – invalid offer / date fields
⤷ mapping CMS collection fields…
✓ 2,841 reviews → AggregateRating markup
→ auto-fixing 62 items…
✓ 240 / 240 rich-result eligible
✓ 6 / 6 collections – Breadcrumb ok
re-run anytime

30+ schema types, led by the core 5

These schema types do most of the work for Webflow sites. We apply them automatically to every relevant page and CMS item.

● MOST IMPORTANT
Product Schema + Offer

The foundation of every product rich result. We populate name, brand, image, description, pricing, availability, and sale details for accurate Webflow Ecommerce schema.

priceavailabilitybrandsalecondition
{
  "@type": "Product",
  "name": "Aura Pro", "brand": "Aura",
  "offers": {
    "price": "249",
    "availability": "InStock" ✓
  }
}
★ RATINGS & REVIEWS
AggregateRating + Review

Show product ratings and reviews in Google search results to build trust and attract more clicks from shoppers.

aura pro wireless headphones
Aura Pro Wireless Headphones
★★★★★ 4.9 (1,284) · $249.00 · In stock
CONTENT
Article Schema

Author, date & image for every Webflow CMS blog post.

authordatePublished
NAVIGATION
Breadcrumb

Hierarchy paths that replace plain URLs in search results.

Blog › Guides › Schema
FAQ
FAQ Schema

Expandable Q&A directly inside Google results.

shippingreturns
Before vs After

See the difference

A plain listing vs a rich result - same ranking, very different click-through rates.

Before
yoursite.com › products › cotton-tee
Organic Cotton T-Shirt | Online Store
Shop our soft, breathable organic cotton tees. Free shipping over $50…
  • No star ratings visible
  • Price hidden until click
  • No stock or shipping info
  • Generic plain blue link
After
yoursite.com › products › cotton-tee
Organic Cotton T-Shirt - Soft, Breathable, Ethical
★★★★★ 4.9 · 832 reviews · $32.00 · In stock · Free shipping
  • Star ratings & review count
  • Price shown in search
  • Stock & shipping highlighted
  • Eligible for Google Shopping
Get Rich Results Now
Proven By Case Studies

Real lift. Real data.

What documented brands saw after adding structured data across their pages.

+25%
Higher CTR
Rotten Tomatoes · 100K pages
+35%
More search visits
The Food Network · 80% of pages
+82%
Higher CTR
Nestlé · rich-result pages
Source: Google structured-data case studies.

Powerful schema features

Explore the advanced capabilities built into JSON Schema App to improve search visibility, AI discovery, and long-term organic performance.

Show Rich Snippets on Google
Display ratings, pricing, FAQs, and more directly in search results to stand out and increase clicks.
Learn More
Increase AI Shopping Visibility
Structure your site data so AI platforms can understand and recommend your products in conversational search.
Learn More
Build & Manage Knowledge Graph
Strengthen your brand entity with structured organization, product, and relationship data.
Learn More
Improve Search Click-Through Rate
Enhance listings with rich results that attract attention and drive qualified traffic.
Learn More
Improve SEO Rankings on Google
Help search engines interpret your content clearly to support stronger ranking signals.
Learn More
Schema Error Detection & Auto-Fix
Identify missing properties, warnings, and structured data issues before they affect performance.
Learn More
Pricing

Flexible pricing for Webflow

Plans built to match your schema and search-visibility needs.

🎁 3 Months Free
Rich Snippet Plan
Paid Annually
$16/Month
Start Rich Snippet Plan
  • Unlimited pages with full-site schema
  • All schema types incl. Product, Article, FAQ & Service
  • Auto-updating JSON-LD across pages & CMS
  • Full Knowledge Graph management
  • Competitor Schema Spy + Rich Results monitoring
Basic Plan
Forever Free
$0/Month
Start For Free
  • Schema support for up to 100 pages
  • All core schema features included
  • Auto-generated schema markup
  • Full Knowledge Graph management
  • Smaller sites or testing setup

Frequently Asked Questions

JSON Schema App auto-generates and validates accurate JSON-LD across your whole Webflow site and CMS collections. Correct schema makes your content easier for Google and AI search to understand - helping you earn rich results, improve CTR, and protect rankings without writing any code.

Yes. Rich results with star ratings, pricing, and FAQ answers make your listings far more eye-catching than plain blue links, which lifts click-through rate over time.

No. You connect your Webflow site once, and the app generates and deploys JSON-LD automatically. There's no custom code to write or Code Embed field bindings to maintain.

No. JSON-LD is lightweight and loads independently of your page content, so it has no meaningful effect on load speed or Core Web Vitals.

Yes. It maps your CMS collections and generates unique structured data for every item - blog posts, products, and services - so new content gets schema automatically.

Yes. The Basic plan is free forever and covers up to 100 pages with core schema features - enough to add structured data and audit your site before upgrading.

Yes. Clean, complete structured data is exactly what AI engines like ChatGPT, Gemini, and Google AI Overviews read to understand and recommend your content.

You can reach our team through the in-app support section or by emailing support@jsonschemaapp.com, and we'll respond as soon as possible.